10 Shocking Facts About So-Called “Trustworthy” Fitness Solution Sellers

So why should you believe ME? Why believe everything you’re reading in this book? There are literally thousands of other people and organizations offering you "solutions" to achieve the body of your dreams. I’m just another “one of the crowd,” right?

Well, let's take a look at some interesting facts and use a little common sense. Then you'll see there's something wrong with the picture in each case.


1. There are more fat-free/low fat foods, health clubs, diet centers, exercise equipment options, and "miracle drugs" than ever.

With all of these wonderful options to choose from, you'd think that obesity would be all but obliterated as an epidemic problem. Why is it, then, with the continually increasing fitness options, obesity is at an all time high, and going HIGHER??? More gyms, diet centers, equipment, diets, etc., and we're getting FATTER???

2. Millions of dollars are spent on research to isolate the "fat gene" without any significant outcome.

Oh, the studies use clever language such as "seems to suggest," "might indicate," and "may contribute." Which gives us as much valuable information as the hunt for Bigfoot.

Brilliant scientists are trying to find a fail-proof way for us to biochemically alter our bodies to melt off fat without exercise or eating well, while it seems as though they're forgetting that Americans are consuming over 150 lb. of sugar PER PERSON per year!

While the search for the fat gene continues, Americans are causing their bodies to hold on to their fat stores. This is due to the hormonal changes that sugar brings about, namely insulin.

Each one of us has the ability to improve our fat-burning abilities IF WE JUST GET A GRIP ON OUR INEFFECTIVE NUTRITIONAL HABITS AND START FEEDING OUR BODIES IN A SUPPORTIVE WAY.

What's going on here? To me, there seems to be a connection between the sugar industry and obesity research. And the connection is… MONEY.

3. Some "sugar-free" foods are, in fact, loaded with sugar.

Now that you know that one of the major nutritional errors in trying to get leaner - too much sugar. Does this sound familiar: "This cookie is sweetened with fructose." This means, "This cookie is really sweetened with sugar. We're banking on you not even bothering to read this label, and the fact that you don't know how many different names "sugar" goes by. (Hint: they end in -ose.) But you have to figure out the rest."

4. Not enough emphasis on bone-building, metabolism-boosting, body shaping, lean muscle mass.
In their 20's - 30's, American women lose somewhere between 5-10 lb. of muscle. Plus, the average woman's fat accumulation ranges between 15-30 lb. As a man enters the senior years, he often has less than 70% of the muscle he had at 25.

Despite OVERWHELMING evidence to support that weight training (at ANY age) can stop and even reverse this deterioration, most Americans who begin an exercise program choose more aerobic activity and neglect the muscle-saving, metabolism-boosting, fatigue-fighting strength training. Excessive aerobic exercise can actually waste away muscle, making you a skinny-fat person.

5. Over-promising and under-delivering.

Many of the claims made on these cleverly calculated fitness gadget infomercials are not only misleading, but they are often not even possible with the equipment being marketed.

C'mon, 4 minutes a day to the body you want??? And then there's the new piece with Suzanne Somers pitching the miracle equipment as giving her her best body ever (yeah, right. She ALWAYS had a knockout body).

Two exceptions to this rule are the Bowflex and Chuck Norris/Christie Brinkley's Total Gym. THESE are good pieces of equipment - IF USED THE WAY THEY'RE SUPPOSED TO.

6. Chromium Picolinate.

Wow. One of the wonder supplements of the decade. Look, if chromium picolinate were a miracle fat-burner, wouldn't a diet rich in whole grains and shellfish (good sources of chromium) melt fat away? Of course not. It's just a valuable mineral to include in our diet. THAT'S ALL.

7. The FDA.

The Food & Drug Administration is SUPPOSED to look after our best interests when it comes to food and drugs, and monitoring their safety.

Interesting, though, when you take a look at 1996, when the media jumped all over the FDA's approval of Olestra, a fat substitute. It's odd, that the consumer reaching media was able in a single day, to make us aware of this issue. But they completely ignored the fact that for YEARS the FDA has been allowing the food companies to mislead, even blatantly lie on their labels. Some foods labeled "97% Fat Free" are really 60% fat and more, some foods "70% Less Fat" get all of their calories FROM fat, and some calories labeled "Fat Free" get ALL of their calories from fat. Maybe the awareness of this deceit might lead to more honest, clearer, and understandable food labeling.

8. If something is sold in a health food store, shouldn't it be healthy?

Some over-the-counter "fat burners" are actually addictive drugs that, if misused and abused, can lead to seizures, stroke, and death. Aspartame, a sugar substitute, is also causing the "health" community to be up in arms. Funny, while health food stores condemn aspartame, they don't mind that they're selling these potentially dangerous "fat burners" that are marketed and labeled fraudulently.

9. Lack of integrity.

Many athletes, bodybuilders, fitness contestant participants, and the like who are on the "just say no" bandwagon are precisely the people who are using performance-enhancing and/or anabolic drugs.

Oh, no, you won't see anything like, "this product, along with continued injections of anabolic steroids, is the secret to the body I have now.” This would end up with no sales, and the endorser sent to prison.

They just say, "Take this product for the body of your dreams." Too, bodybuilders are supposed to be the picture of perfect health, when in fact they engage in unhealthy practices to win a contest, like taking cocaine or diuretics.

Consumers wanting to be like their heroes will drop mucho dinero into supplements that promise the world…

…And then they wonder why they don't work.

10. Some programs still advocate dramatically restricting calories.

Consistently reducing calories to an intake below the body's basal metabolic rate can slow the metabolism and bring about chemical changes that lead to additional storage of fat.

Training the body to process food frequently is a factor in speeding the metabolism. Americans, by cutting back on calories, are sabotaging their potential for ever becoming lean. You'll be amazed at how much you really can eat, and still get lean - permanently.